Why not make it public knowledge how many ad clickthroughs there've been? You could do it like you have the ad views info set up: Ad Clicks Today and Ad Clicks This Month.

It would be a good idea because it gives advertisers a better idea about the clickthrough ratio of ads. And its just a neat thing to look at.

-bigginal

5/9/2002 10:06:08 AM

ideological differences

Quote :

"I personally think click statistics are pretty much bullshit. The most common things that people say about banner ads is "those things suck, I never click on them". well you don't see people exiting off the highway everytime they see a roadsign. people don't run out to the store everytime they see a tv commercial for a store. I know those are somewhat inaccurate analogies, but my point is that branding should be the point of any internet advertising campaign. I may have never clicked on an x10 popup, but i sure can guarantee you that if I ever need a wireless video camera, I'm sure going to stop by x10.com to see what they have to offer! "

--CrazyJ

5/9/2002 10:10:48 AM

i think something like that may lead to artificial inflation of click throughs . i'd rather keep it all as accurate as possible for the benefit of any potential advertisers.

5/9/2002 10:13:05 AM