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 Message Boards » » Say Good-bye to Sparks Page 1 2 [3], Prev  
Opstand
All American
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That sucks, I haven't had a Sparks in a year or so but now I'm tempted to get a 4 pack for posterity since they are going to be pulled off the shelves soon.

12/19/2008 10:51:58 AM

Opstand
All American
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Quote :
"Maryland part of deal with MillerCoors to reformulate Sparks
MillerCoors said Thursday that it has reached an agreement with a coalition of states, including Maryland, to voluntarily reformulate its Sparks beverage to remove caffeine, taurine, guarana and ginseng from the product.

The brewer also agreed not to produce caffeinated alcohol beverages in the future and make a $550,000 payment to be distributed among the participating states to pay for the cost of the investigation into MillerCoors’ marketing of the product.

The agreement with 13 states and the city of San Francisco calls for MillerCoors to discontinue manufacturing and marketing all caffeinated alcoholic beverages, including Sparks as currently formulated, by Jan. 10, 2009.

“I am gravely concerned about pre-mixed alcoholic energy drinks,” said Douglas F. Gansler, Maryland's attorney general, in a statement. “These amped-up-alcopops that look like non-alcohol energy drinks are popular with young people who wrongly believe that the caffeine will offset the intoxicating effects of the alcohol."

In addition, MillerCoors has agreed to eliminate all references in advertising to caffeinated formulations and not promote Sparks as a mixer for caffeinated drinks, as well as remove current content on the Sparks Web site. Any new Web site may only market the reformulated Sparks.

Although the formulation, labeling, marketing and selling of Sparks was approved by federal regulatory authorities numerous times, the company decided to reformulate the product based on concerns expressed by the attorneys general.

“As a responsible company, we are always willing to listen to societal partners and consider changes to our business to reinforce our commitment to alcohol responsibility,” said Tom Long, president and chief commercial officer of MillerCoors, which operates a major brewery on Milwaukee’s west side. “These changes will allow MillerCoors to continue to market and sell Sparks to legal drinking age consumers.”

Long said the agreement contained no finding that MillerCoors engaged in unlawful behavior or marketed its Sparks brand to consumers below the legal drinking age.

MillerCoors cooperated fully with the investigation of its Sparks brands, according to company management.

“While we have listened closely and respect their position, we strongly disagree with their inaccurate allegations about the marketing and sale of Sparks,” Long said. “The Sparks brand has been responsibly marketed only to legal drinking age consumers.”

MillerCoors will be able to sell current Sparks product inventory as the reformulated Sparks is brewed to ensure no disruption in product availability to distributors and retailers.

Long said that the company is confident in the continued growth of Sparks.

“We believe we can and will expand interest and growth with a reformulated product and we remain committed to the Sparks franchise,” he said."


http://www.bizjournals.com/washington/stories/2008/12/15/daily99.html

12/19/2008 8:15:43 PM

SexyJesus
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"These amped-up-alcopops that look like non-alcohol energy drinks are popular with young people who wrongly believe that the caffeine will offset the intoxicating effects of the alcohol."

NIGGER PLEASE

I believe the caffeine will synergize with the intoxicating effects of the alcohol to make some crazy shit happen

12/20/2008 12:59:27 AM

BIGcementpon
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11318 Posts
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Never tried the stuff, somebody save me one so I can.

12/20/2008 4:18:46 AM

wilso
All American
14657 Posts
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so when they reformulate Sparks it'll just be alcohol. so what the fuck is the point of it, then?

i'm so pissed. i'm going to go buy some.

12/20/2008 7:50:02 PM

Hurley
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Quote :
""These amped-up-alcopops that look like non-alcohol energy drinks are popular with young people who wrongly believe that the caffeine will offset the intoxicating effects of the alcohol."

NIGGER PLEASE

I believe the caffeine will synergize with the intoxicating effects of the alcohol to make some crazy shit happen"

12/20/2008 7:54:42 PM

Willy Nilly
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Quote :
"i'm going to go buy some."

I bought a tilt and a sparks, but I'm not gonna open them until liberty prevails

12/20/2008 9:49:56 PM

TKE-Teg
All American
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Quote :
"popular with young people who wrongly believe that the caffeine will offset the intoxicating effects of the alcohol.""


how fucking stupid does he think young people are?!?

12/21/2008 1:54:25 PM

Big Business
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THE MORE YOU TAKE IT AWAY THE HARDER I'LL DRINK IT

sparks and tilt ftmfw

I'm Big Business and i approved this message.

12/21/2008 1:58:29 PM

fredbot3000
All American
5835 Posts
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now i have to go back to putting meth in my beer

12/21/2008 1:59:03 PM

jprince11
All American
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thank god, I've been against caffeinated booze from day one, it def reeks of immaturity

12/21/2008 2:15:56 PM

Big Business
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how can you be against something like that? no one is making you drink it

I'm Big Business and i approved this message.

12/21/2008 2:16:36 PM

Ronny
All American
30652 Posts
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Seriously, that is just dumb. Don't drink it then.

I bet you're against gay marriage.

12/21/2008 2:19:02 PM

Big Business
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^ that and abortion i hate more than anything else.

1) its not a big fucking deal.
2) it doesn't effect you
3) why restrict somebody else whom you don't even know anything about?

I'm Big Business and i approved this message.

12/21/2008 2:20:24 PM

Woodfoot
All American
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well, bye.

12/21/2008 2:24:27 PM

jprince11
All American
14181 Posts
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well I'm weakly in favor of pro choice and don't care about gay marriage but based on the idealogy of the people against I'd put put abortion at a level above gay marriage

12/21/2008 2:39:21 PM

Metricula
Squishie Enthusiast
4040 Posts
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Now we just have to make our own Sparks.


I'm sick of laws protecting us from ourselves.

12/21/2008 2:39:57 PM

Big Business
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seriously "younger" crowd? don't you have to be an adult to buy this? maybe it shouldn't be 21 and up, maybe it should be intelligent and up.

I'm Big Business and i approved this message.

12/21/2008 2:41:16 PM

evan
All American
27701 Posts
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shit was nasty

12/21/2008 2:42:26 PM

Ronny
All American
30652 Posts
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Yeah, I don't see how this is different than any other alcohol. The [lack of] logic behind this amazes me.

12/21/2008 2:43:02 PM

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