anyone have any experience sending out these or using an outside firm to do so?

i'll have one or two a month and would like to concentrate in NC - any input?

7/22/2008 2:42:23 PM

you really shouldnt have to use an outside firm to send out a press release

spend an hour collecting emails and contact info from all the news establishments in your area of concentration and then either email it to them or call them and ask who in the news room would accept a PR on whatever issue. odds are they wont run it but thats what press releases are for

if you really want to get coverage, maybe hire a dedicated PR person to constantly pitch for you?

[Edited on July 22, 2008 at 2:46 PM. Reason : ..s.]

7/22/2008 2:45:33 PM

Fuck an outside firm. Just get the media contacts and send out the release.

7/22/2008 3:04:11 PM