http://money.cnn.com/2010/05/26/news/companies/bros_icing_bros.fortune/index.htm

[Edited on May 26, 2010 at 5:34 PM. Reason : newb]

5/26/2010 5:34:32 PM

bros icing bros

just doesn't sound right

5/26/2010 5:36:48 PM

I'd be more than surprised if my manager pulled some shit like that with me at work

5/26/2010 5:38:27 PM

i carried around a sour apple smirnoff ice in my back pocket for like 2 hours last saturday because i was afraid one of my bros was gonna ice me. once i realized none of them had any ice in the house, and after my bro told me to suck his dick, i quickly presented him with the lukewarm ice.

5/26/2010 5:45:39 PM

lamest meme ever

everyone knows that funny memes should not involve real human contact

what is this the 80s?

5/26/2010 6:24:53 PM

message_topic.aspx?topic=593275

quagmire had to go off and make it nsfw though

5/26/2010 6:25:14 PM

Quote :

"lamest meme ever everyone knows that funny memes should not involve real human contact what is this the 80s?"

it's actually pretty hilarious if you ice someone really elaborately. don't knock it until you try it.

5/26/2010 6:44:17 PM

i feel like fork fest is going to have a lot of icing

5/26/2010 6:51:50 PM

this is the gayest thing I have ever seen

5/26/2010 6:57:53 PM

I agree - what kind of a pussy drinks wine coolers? for fuck

5/26/2010 6:59:27 PM

how immature does one have to be to do this?

(and how much of a bitch/doormat does one have to be to accept it?)

5/26/2010 6:59:49 PM

NC state students doing this stuff, in crabtree

http://www.youtube.com/watch?v=OnvwQRUZYnk

and i think it would be fun to play this game, but i would need like thirty people to do this

[Edited on May 26, 2010 at 8:46 PM. Reason : fun]

5/26/2010 8:43:39 PM

this reminds me of the "try to trick people into looking at your junk" game in Waiting

5/26/2010 8:49:41 PM

If you are a man and you enjoy any form of wine coolers - kill yourself.

5/27/2010 7:21:23 AM

Old

5/27/2010 7:30:09 AM

new to me

5/27/2010 7:49:57 AM

that's two for flinching

5/27/2010 8:40:40 AM

Wow, this activity is just... I don't even know how to describe it besides "extreme collective douchebaggery." Makes perfect sense that it would be popular amongst young business majors, though.


HOLY SHIT HAHAHAHAHAHA
I just now actually read the article. There's some fucking gold in that shit.

Quote :

""A bro is a college-age person," he says. "They like to hang out. A lot of them drink beer and wear backwards baseball caps. A lot of them drive SUVs and listen to Dave Matthews Band.""

It's like... they recognize the problem... but they don't see it as a problem.

It makes me wonder if the guy who popularized it did so out of attempted "irony"/sarcasm... or... something. I'm not even sure what to say when confronted with the idea of backwards baseball caps, SUVs, and Dave Matthews all being positive things.

[Edited on May 27, 2010 at 9:06 AM. Reason : .]

5/27/2010 8:58:10 AM

i assumed it was just a viral marketing campaign by smirnoff but i guess that might go against the whole "drink responsibly" thing they have to say at the end of their advertising. maybe that doesnt matter.

either way, it's funny in the same way that an ongoing dickslapping feud can be funny.

5/27/2010 9:01:34 AM

god damn i'm tired of this usage of "bro"... and anything involving the excessive use thereof in addition to the consumption of smirnoff ice deserves a

5/27/2010 9:02:03 AM

Quote :

"god damn i'm tired of this usage of "bro"... and anything involving the excessive use thereof in addition to the consumption of smirnoff ice deserves a"

Chill out bro, have a brew.

5/27/2010 9:10:57 AM

Quote :

"If you are a man and you enjoy any form of wine coolers - kill yourself."

I think the whole point is that the guys don't like it, so that's why it's the "punishment"

5/27/2010 9:18:46 AM

Quote :

"i feel like fork fest is going to have a lot of icing"

i hope so. i won't be there though.

Quote :

"It's like... they recognize the problem... but they don't see it as a problem. It makes me wonder if the guy who popularized it did so out of attempted "irony"/sarcasm... or... something. I'm not even sure what to say when confronted with the idea of backwards baseball caps, SUVs, and Dave Matthews all being positive things."

he's not necessarily touting those as positive things. a lot of guys in fraternities mock the whole fraternity lifestyle while embracing it at the same time. they completely understand a lot of the douchebaggery associated with frat guys, and they'll perpetuate that kind of thing just to appear obnoxious. at least, the smart ones who aren't all just carbon copies of each other do. the rest of them are just completely oblivious. the people who created this game attached the word "bro" to it as a joke just to make the whole thing look and sound more ridiculous. i guarantee you the kid in that article doesn't use that word frequently in a serious manner.

[Edited on May 27, 2010 at 9:24 AM. Reason : .]

5/27/2010 9:24:04 AM

Quote :

"BACKWARDS BASEBALL CAPS"

5/27/2010 9:31:26 AM

Quote :

"at least, the smart ones who aren't all just carbon copies of each other do. the rest of them are just completely oblivious. the people who created this game attached the word "bro" to it as a joke just to make the whole thing look and sound more ridiculous. i guarantee you the kid in that article doesn't use that word frequently in a serious manner."

Ah, yeah, at least it makes a little bit of sense now.

Problem is, this stupid shit still catches on with the completely oblivious ones and, in this case, oblivious middle-managers who want to seem young and hip again.

5/27/2010 9:38:39 AM

Quote :

"Problem is, this stupid shit still catches on with the completely oblivious ones and, in this case, oblivious middle-managers who want to seem young and hip again."

very true. but when executed well, it's still pretty funny. a lot of you people who think it's stupid or lame obviously haven't gotten someone with, or been the recipient of, a well thought out icing.

5/27/2010 9:52:15 AM

Im laughing in the face of any douchebag that pulls this shit on me.


Are assholes that wear affliction shirts at the bar "bros" too?

5/27/2010 11:19:40 AM

^ i'm not sure, but in my experience those guys tend to use the word "bro" more than people categorized as bros do. and i think you kind of have to opt in to the game. you can't really just pull an ice out on someone who has no clue what's going on and demand that they drink it.

[Edited on May 27, 2010 at 12:14 PM. Reason : rule]

5/27/2010 12:12:40 PM

I informed my peoples about this yesterday. pulled off icing #1 today.

VICTORY

5/27/2010 2:46:15 PM

5/27/2010 2:53:10 PM